Brand concept · Apparel

The Mystery Gang

Project scope

The Mystery Gang is a design concept inspired by the iconic Scooby-Doo franchise, reimagined through the nostalgic charm of vintage carnival graphics. Drawing from retro typography, playful patterns and bold, vintage-inspired illustrations, this project celebrates the Mystery Inc. gang through a collection of themed apparel and merchandise that blends classic mystery-solving nostalgia with timeless carnival aesthetics.

Moodboard and sketches
Typography, style guide, illustration assets, colors and patterns
Lockups
Mockups, part 1
Mockups, part 2